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03/09/2010
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PLATINUM
Platinum is pure, an expression of integrity, a reflection of inner truth. Platinum's purity endows it with a brilliant white lustre. This helps to reflect the true radiance of diamonds. This exquisite metal is 30 times rarer than gold and it is found in very few places around the world. Platinum jewellery is the perfect choice for a lifetime of everyday wear. Its density and weight make it more durable than other jewellery metals. Platinum does not wear away and holds precious stones firmly and securely. Like all precious metals, platinum scratches. However, the scratch on a platinum piece is merely a displacement of the metal and none of its volume is lost. So, even though wearing it each and every day may leave an impression on the surface, it remains what it was. PLATINUM MARKS 950 PLATINUM - Platinum jewellery containing at least 95 percent pure platinum is marked "Platinum," "Plat," or "PT." It rarely causes allergic reactions and resists tarnishing. Platinum is considerably denser than gold or silver and is extremely strong and durable. 850 PLATINUM - Jewellery marked "850 Plat." or "850 Pt." is 85 percent pure. 585 PLATINUM - Is an alloy of 58.5% pure platinum combined with 41.5% of cobalt and copper. 585 platinum is a unique It gives the platinum lover the same look, feel, lustre and durability of 950 platinum, but at half the cost. All the hypoallergenic properties of pure platinum are also present in 585 platinum, which makes it the perfect choice for those with sensitive skin. |
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GOLD
The softness of pure gold makes it hard to make fine jewellry; it is usually alloyed with base metals for use in jewellry, altering its hardness and ductility, melting point, color and other properties. Pure gold is often called fine gold an ingot of fine gold usually bears the hallmark "999.9." or "24K" This indicates that the gold is 99.99% pure and does not contain any metal alloys. The abbreviations "karat," "carat," "Karat," "Carat," "Kt," "Ct," "K," "C" or a designation in thousandths may be used to express the standard of a gold object is a measure of the fineness of gold with a minimum quality of 9K.
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SILVER
STERLING SILVER: It is a mixture of 92.5 % pure silver (925 parts) with 7.5 % metal alloy. Sterling Silver is marked as "sterling" or "925." |
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TITANIUM
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Platinum is one of the most rare and pure precious metals it is both an essential and precious metal and is part of the six member family of platinum group metals (PGMs) which also includes palladium, rhodium, iridium, osmium, and ruthenium. These metals are known for their purity, high melting points and ability to stay stable at high temperatures. Platinum's rarity makes it exclusive and distinctive - a celebration of your individuality.
Gold is the "gold standard" for adornment and beauty, and is the symbol of love. It speaks volumes both in language and in culture. Wedding Jewels, which to this day still express the sharing of love, are made of gold in most cultures. From the first discoveries of gold in ancient times, its beauty and the ease with which it could be worked have inspired craftsmen to use it to create ornaments, not just for adornment, but as potent symbols of wealth and power.
FINE SILVER: It is a precious metal that is 999/1000 pure in its natural form and quite soft and malleable. To gain strength and tenacity in order to be useful for jewellery, silver is commonly combined with other metals, such as copper, in a process called alloying.
Titanium is one of today's most popular metals used in jewellery. It rarely causes allergic reactions and resists tarnishing. Titanium is extremely strong and durable, but is still very lightweight; commercial grade titanium is just as strong as steel, but is 45% lighter in weight. Today, titanium jewels including engagement rings and wedding bands are one of the fastest growing segments of the titanium jewellery market, in part due to the ability of the metal to be grooved, inlaid, and carved without losing strength.